Scabec, acronym for Società Campana Beni Culturali, is the in-house company of the Regione Campania that is committed to the promotion of Campania's cultural heritage.
For about 20 years, Scabec has been implementing structured projects aimed at enhancing the region's cultural sites. These include: Campania's archaeological parks and museums, castles and historical residences, churches and monastic complexes, underground routes and natural caves, and the tangible and intangible assets of the Unesco World Heritage such as the Art of Neapolitan Pizzaiuolo and the Mediterranean Diet.
To achieve its mission, Scabec's strategy encompasses a range of intervention areas, including the design and organization of an initiative, as well as marketing and communication actions. These actions include press office activities, preparation of advertising campaigns, social media management, and relations with private and public stakeholders.
It is within this scenario that some of the flagship projects managed by Scabec fit, such as campania>artecard, the tourist pass offering both the opportunity to visit the main regional cultural sites and to travel on public transport; Un'Estate da Re, the summer festival of classical, lyrical and symphonic music held every year at the Reggia di Caserta; Campania By Night, the programme of extraordinary evening openings of Campania's cultural sites; Open Art, the series of cultural events organized in Campania's cultural sites.Please be advised that all rights are reserved.
all rights are reserved
Please be advised that use of the Scabec logo is subject to the express written authorization of its owner.
Unauthorized use is a violation of Scabec's patent and intellectual property rights.
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Scabec offers strategic support to the museum sector and, more generally, to the cultural sector in Campania through the elaboration of enhancement projects, the development of communication plans, the realisation of events, the organisation of exhibitions and didactic courses, the management of libraries and bookshops, and the provision of services such as ticketing, room service and reception.
Event planning and organisation
Scabec is responsible for designing, organising and implementing projects aimed at enhancing the cultural heritage of Campania. Its main initiatives include art exhibitions, cultural festivals, music festivals, scientific conferences, street concerts, educational workshops and all those activities aimed at promoting both cultural heritage already known to the community and so-called minor realities.
Marketing & Communication
Scabec provides the Campania cultural sector with the development of an integrated communication strategy that includes a structured marketing plan. Activities aimed at enhancing local culture include setting up a press office, designing advertising campaigns, developing media plans, producing materials, managing social profiles and digital campaigns, and relations with private partners and public stakeholders.